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This is the collection sorted by what is actually on the front, which is usually the thing that decides it. Fair isle is the biggest list by a distance and the closest thing to a safe choice: it is the pattern that reads as Christmas without anybody having to be told.
After that it splits by how much attention you want. Reindeer, Santa, snowmen, penguins and Christmas puddings are the classics and they are played straight. Rude and funny designs are the opposite, and worth checking against where you are going to wear them.
The smaller lists are often the more interesting ones — prosecco, turkeys, Doctor Who — because they are the jumpers somebody will actually remember you in.